Throughout the past 12 weeks, we have had the pleasure of working together with 3 talents from the high potentials programme of LEAD THE TALENT.
Monica Collin, Rikke Jepsen Skøtt, and Christian Fog Jensen have been focusing on the Digital Branding of Martin Bencher Group. They have been researching our current brand value, talking to customers and employees, analyzing, and evaluating different initiatives. Everything ended up in an excellent report with proposals of initiatives to focus on going forward – and yesterday the 3 talents presented the findings to the directors and owners of Martin Bencher Group.
It has been exciting, educational, and incredibly rewarding to cooperate with the 3 talents and we would like to thank them for their effort and time spent on this project.